From Gucci to Givenchy, Global Brands Unveil Chinese New Year Goodies
With Chinese New Year fast approaching, international brands have been launching special collections in conjunction with the Year of the Water Rabbit, which starts on January 22.
Starbucks, for example, has rolled out a set of mugs, cups, pots, and money boxes, all featuring a chubby rabbit character.
Meanwhile, Barbie has teamed up with Chinese couturier Guo Pei once again to release a limited-edition doll with a stylish hairdo and clothes inspired by traditional Qing Dynasty court apparel.
Not to be outdone, Gucci has put out a capsule collection comprised of ready-to-wear apparel, shoes, bags, and accessories marked by playful, graffiti-like motifs of rabbits.
Bucket bags have been stylish for a while, but are any as adorable as the bunny-shaped one by Spanish luxury brand Loewe?
British luxury fashion house Alexander McQueen has also hopped on the bandwagon by honoring the rabbit in its new purse designs.
Some brands are also featuring famous rabbit characters to capture a broader audience. For example, Givenchy is collaborating with Disney by incorporating vintage character Oswald the Lucky Rabbit in its capsule collection.
L'Oreal-owned label Maybelline has also launched Chinese New Year items starring Namito, a rabbit character created by Chinese-French artist Lune Zhang.