Chinese Regulators Crack Down  on Luxury Mooncakes

Mooncakes are one of China’s most iconic seasonal delicacies. Mainly enjoyed during Mid Autumn Festival, they can vary greatly in appearance and taste, depending on the region where they are produced.

Luxury brands have started to release their own signature mooncakes in recent years. As a direct result of this, more mooncakes have begun to incorporate exotic ingredients, such as shark’s fin and bird’s nest.

In June, the National Development and Reform Commission of China passed a bill banning exotic ingredients in mooncakes. Any box priced above 500 RMB (about 74 USD) will undergo inspection by authorities.

The new rule serves to curb “extravagant consumption” and shift citizens’ focus back to the festival’s traditional values. Click the button below for more F&B stories.